Whip It (2009)

Whip It poster
Theatrical Performance
Domestic Box Office $13,077,184Details
International Box Office $5,812,788Details
Worldwide Box Office $18,889,972
Home Market Performance
Est. Domestic DVD Sales $8,350,391 Details
Est. Domestic Blu-ray Sales $1,247,446 Details
Total Est. Domestic Video Sales $9,597,837
Further financial details...

Synopsis

Bliss Cavendar lives in small-town Texas and yearns to break free of her mother’s world of beauty pageants and conformity. She sees her chance when she meets the Hurl Scouts, a roller-derby team; she tries out for the team and wins a slot, lying to her parents about her new hobby. Bliss finds friendship and freedom with her teammates, but a conflict between a championship game and the Bluebonnet beauty pageant threatens to spill her secret.

Metrics

Opening Weekend:$4,650,812 (35.6% of total gross)
Legs:2.81 (domestic box office/biggest weekend)
Domestic Share:69.2% (domestic box office/worldwide)
Production Budget:$15,000,000 (worldwide box office is 1.3 times production budget)
Theater counts:1,721 opening theaters/1,738 max. theaters, 3.5 weeks average run per theater
Infl. Adj. Dom. BO $18,796,278

Latest Ranking on Cumulative Box Office Lists


Watch Now On

iTunes:iTunes

Movie Details

Domestic Releases: October 2nd, 2009 (Wide) by Fox Searchlight
Video Release: January 26th, 2010 by Fox Home Entertainment
MPAA Rating: PG-13 for sexual content including crude dialogue, language and drug material.
Running Time: 111 minutes
Comparisons: vs. The House Next Door: Meet the Blacks 2
Create your own comparison chart…
Keywords: Coming of Age, Miscellaneous Sports, Roller Skating, Directing Yourself, Novel or Other Work Adapted by Author, Relatives Playing Relatives, Actors Making Their Directorial Debut, Sports Comedy, Texas
Source:Based on Fiction Book/Short Story
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Fox Searchlight Pictures, Mandate Pictures, Vincent Pictures, Flower Films, Rye Road
Production Countries: United States
Languages: English

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 2, 2009 6 $4,650,812   1,721 $2,702   $4,650,812 1
Oct 9, 2009 8 $2,827,512 -39% 1,738 $1,627   $8,793,570 2
Oct 16, 2009 11 $1,507,379 -47% 1,482 $1,017   $11,360,796 3
Oct 23, 2009 18 $466,014 -69% 435 $1,071   $12,293,893 4
Oct 30, 2009 24 $196,089 -58% 260 $754   $12,610,792 5
Nov 6, 2009 34 $101,682 -48% 138 $737   $12,805,883 6
Nov 13, 2009 38 $68,646 -32% 116 $592   $12,924,766 7
Nov 20, 2009 43 $41,821 -39% 83 $504   $12,994,912 8
Nov 27, 2009 70 $9,581 -77% 30 $319   $13,021,433 9
Dec 4, 2009 65 $9,399 -2% 30 $313   $13,034,417 10

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Sep 25, 2009 5 $1,598,957     1,721 $929   $1,598,957 1
Oct 2, 2009 6 $1,598,957     1,721 $929   $1,598,957 1
Oct 3, 2009 7 $1,975,725 +24%   1,721 $1,148   $3,574,682 2
Oct 4, 2009 7 $1,076,130 -46%   1,721 $625   $4,650,812 3
Oct 5, 2009 7 $313,407 -71%   1,721 $182   $4,964,219 4
Oct 6, 2009 7 $366,134 +17%   1,721 $213   $5,330,353 5
Oct 7, 2009 7 $315,535 -14%   1,721 $183   $5,645,888 6
Oct 8, 2009 7 $320,170 +1%   1,721 $186   $5,966,058 7
Oct 9, 2009 8 $893,398 +179% -44% 1,738 $514   $6,859,456 8
Oct 10, 2009 8 $1,177,050 +32% -40% 1,738 $677   $8,036,506 9
Oct 11, 2009 8 $757,064 -36% -30% 1,738 $436   $8,793,570 10
Oct 12, 2009 9 $391,509 -48% +25% 1,738 $225   $9,185,079 11
Oct 13, 2009 9 $231,963 -41% -37% 1,738 $133   $9,417,042 12
Oct 14, 2009 9 $219,550 -5% -30% 1,721 $128   $9,636,592 13
Oct 15, 2009 9 $216,825 -1% -32% 1,721 $126   $9,853,417 14
Oct 16, 2009 11 $478,497 +121% -46% 1,482 $323   $10,331,914 15
Oct 17, 2009 11 $667,346 +39% -43% 1,721 $388   $10,999,260 16
Oct 18, 2009 12 $361,536 -46% -52% 1,721 $210   $11,360,796 17
Oct 19, 2009 12 $110,401 -69% -72% 1,482 $74   $11,471,197 18
Oct 20, 2009 12 $123,122 +12% -47% 1,482 $83   $11,594,319 19
Oct 21, 2009 12 $115,604 -6% -47% 1,482 $78   $11,709,923 20
Oct 22, 2009 12 $117,956 +2% -46% 1,482 $80   $11,827,879 21
Oct 23, 2009 - $151,076 +28% -68% 435 $347   $11,978,955 22
Oct 24, 2009 - $202,779 +34% -70% 435 $466   $12,181,734 23
Oct 25, 2009 - $112,159 -45% -69% 435 $258   $12,293,893 24
Oct 26, 2009 - $36,035 -68% -67% 435 $83   $12,329,928 25
Oct 27, 2009 - $37,305 +4% -70% 435 $86   $12,367,233 26
Oct 28, 2009 - $23,489 -37% -80% 435 $54   $12,390,722 27
Oct 29, 2009 - $23,981 +2% -80% 435 $55   $12,414,703 28
Oct 30, 2009 - $64,801 +170% -57% 260 $249   $12,479,504 29
Oct 31, 2009 - $65,473 +1% -68% 260 $252   $12,544,977 30
Nov 1, 2009 - $65,815 +1% -41% 260 $253   $12,610,792 31
Nov 2, 2009 - $21,117 -68% -41% 260 $81   $12,631,909 32
Nov 3, 2009 - $25,836 +22% -31% 260 $99   $12,657,745 33
Nov 4, 2009 - $21,440 -17% -9% 260 $82   $12,679,185 34
Nov 5, 2009 - $25,016 +17% +4% 260 $96   $12,704,201 35
Nov 6, 2009 - $30,409 +22% -53% 138 $220   $12,734,610 36
Nov 7, 2009 - $46,672 +53% -29% 138 $338   $12,781,282 37
Nov 8, 2009 - $24,601 -47% -63% 138 $178   $12,805,883 38
Nov 9, 2009 - $8,134 -67% -61% 138 $59   $12,814,017 39
Nov 10, 2009 - $12,996 +60% -50% 138 $94   $12,827,013 40
Nov 11, 2009 - $19,848 +53% -7% 138 $144   $12,846,861 41
Nov 12, 2009 - $9,259 -53% -63% 138 $67   $12,856,120 42
Nov 13, 2009 - $19,988 +116% -34% 116 $172   $12,876,108 43
Nov 14, 2009 - $30,790 +54% -34% 116 $265   $12,906,898 44
Nov 15, 2009 - $17,868 -42% -27% 116 $154   $12,924,766 45
Nov 16, 2009 - $5,979 -67% -26% 116 $52   $12,930,745 46
Nov 17, 2009 - $8,805 +47% -32% 116 $76   $12,939,550 47
Nov 18, 2009 - $7,224 -18% -64% 116 $62   $12,946,774 48
Nov 19, 2009 - $6,317 -13% -32% 116 $54   $12,953,091 49
Nov 20, 2009 - $12,765 +102% -36% 83 $154   $12,965,856 50
Nov 21, 2009 - $18,772 +47% -39% 83 $226   $12,984,628 51
Nov 22, 2009 - $10,284 -45% -42% 83 $124   $12,994,912 52
Nov 23, 2009 - $4,216 -59% -29% 83 $51   $12,999,128 53
Nov 24, 2009 - $5,788 +37% -34% 83 $70   $13,004,916 54
Nov 25, 2009 - $3,101 -46% -57% 44 $70   $13,008,017 55
Nov 26, 2009 - $3,835 +24% -39% 44 $87   $13,011,852 56
Nov 27, 2009 - $3,555 -7% -72% 30 $119   $13,015,407 57
Nov 28, 2009 - $3,978 +12% -79% 30 $133   $13,019,385 58
Nov 29, 2009 - $2,048 -49% -80% 30 $68   $13,021,433 59
Nov 30, 2009 - $642 -69% -85% 30 $21   $13,022,075 60
Dec 1, 2009 - $1,186 +85% -80% 30 $40   $13,023,261 61
Dec 2, 2009 - $906 -24% -71% 30 $30   $13,024,167 62
Dec 3, 2009 - $851 -6% -78% 30 $28   $13,025,018 63

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 2, 2009 7 $5,966,058   1,721 $3,467   $5,966,058 1
Oct 9, 2009 8 $3,887,359 -35% 1,738 $2,237   $9,853,417 2
Oct 16, 2009 12 $1,974,462 -49% 1,482 $1,332   $11,827,879 3
Oct 23, 2009 19 $586,824 -70% 435 $1,349   $12,414,703 4
Oct 30, 2009 22 $289,498 -51% 260 $1,113   $12,704,201 5
Nov 6, 2009 33 $151,919 -48% 138 $1,101   $12,856,120 6
Nov 13, 2009 38 $96,971 -36% 116 $836   $12,953,091 7
Nov 20, 2009 50 $58,761 -39% 83 $708   $13,011,852 8
Nov 27, 2009 72 $13,166 -78% 30 $439   $13,025,018 9
Dec 4, 2009 59 $18,345 +39% 30 $612   $13,043,363 10

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 20104146,736 146,736$2,639,781$2,639,7811
Feb 7, 20102039,421-73% 186,157$720,616$3,360,3972

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 20101115,911 15,911$381,707$381,7071

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.

Leading Cast

Elliot Page    Bliss Cavendar

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Drew Barrymore    Director
Shauna Cross    Screenwriter
Shauna Cross    Story based on the novel by
Barry Mendel    Producer
Drew Barrymore    Producer
Peter Vincent Douglas    Executive Producer
Nancy Juvonen    Executive Producer
Kirsten Smith    Executive Producer
Nathan Kahane    Executive Producer
Joe Drake    Executive Producer

DVD Sales: New Releases Are It

February 24th, 2010

Four new releases reached the top 30 on this week's sales chart; however, they finished in the four top spots. Leading the way was Michael Jackson's This Is It with 1.51 million units sold and $24.22 million in consumer spending at retail. More...

DVD and Blu-ray Releases for February 9th, 2010

February 9th, 2010

Not a particularly great week for DVD or Blu-ray releases. The biggest movie to hit the home market is Couples Retreat, but it was a terrible movie and should be avoided at all costs. The best film coming out this week is A Serious Man and while the DVD is worth picking up, the Blu-ray is the better deal. However, the Pick of the Week goes to The Guild: Season Three, which is one of the funniest things on the Web. More...

Featured DVD Review: Whip It

February 4th, 2010

Drew Barrymore comes from a family of Hollywood royalty. In fact, her Grandfather, John Barrymore, along with his brother Lionel Barrymore, were famous actors before Hollywood was even the center of American filmmaking. Drew had her first movie role in Altered States in 1980 and after E.T. in 1982 she was arguably the most well-known child actor in the world. After nearly 30 years of acting, she moved behind the camera for her directorial debut with Whip It. Transitioning from acting to directing is not always an easy move, so how well did she do in her new career? More...

DVD and Blu-ray Releases for January 26th, 2010

January 26th, 2010

It's a soft week at the top, as the biggest release of the week is Michael Jackson's This Is It. There are a few other wide releases hitting the home market as well, but all the rest were box office disappointments of varying degrees. This Is It is a good movie and the DVD / Blu-ray are worth picking up, but they are not Pick of the Week material. For that we have to look to a smaller Canadian film, Pontypool, which earned excellent reviews while the DVD gets a rarely-awarded Puck of the Week. More...

Weekend Box Office Far From Normal

October 12th, 2009

There was only one new release coming out this weekend, but it topped expectations, and there was a surprise film in the top five, and both these events helped the market as a whole earn $110 million over the weekend. This was 2.9% higher than last weekend and 7.7% higher than the same weekend last year. Year to date, 2009 has now brought in $8.10 billion so far, which is 7.5% higher than the same pace last year. More...

Weekend Estimates: Couples Retreat, Paranormal Activity Star

October 11th, 2009

The Columbus Day holiday weekend produced two big winners, according to studio estimates released on Sunday. At the top of the chart, Couples Retreat exceeded expectations with $35.3 million. A per theater average of nearly $12,000 for the poorly-reviewed comedy is a testament to Universal's marketing campaign and the box office power of its ensemble cast. A great marketing campaign from Paramount can also be attributed to the success of the weekend's other big success: Paranormal Activity, which jumped into the top 5 with an estimated $7.066 million in just 159 theaters. That's the smallest number of theaters for a movie to hit the top five ever, beating the performance of Platoon, which hit 4th place the weekend of January 16, 1987 playing in 174 theaters. More...

Zombies Land on Top

October 5th, 2009

October started on a mixed note. While it was better than expected at the top, overall the box office was a little weak pulling in a total of $107 million. Granted, this was 10.7% higher than last week, this was 5.9% lower than the same weekend last year. Year-to-date 2009 has now earned $7.96 million, which is still 7.5% higher than last year's pace. More...

Scary Amounts of Competition

October 1st, 2009

There should be six new films in the top ten this weekend, or rather three new films, two re-releases, and one film expanding into the top ten. However, while there is a lot of activity, only one of these films is opening in more than 3,000 theaters while the others are opening in less than 2,000. Because of this, there's not much doubt about which film will top the chart, but there is a question of by how much. There is also a question of when the overall box office will be able to keep up with last year. More...

2009 Preview: October

October 1st, 2009

September ended with a thud, but at least there's good news. September has finally ended. Last month more movies missed expectations that topped them, which has put a cooling effect on the overall box office and that could hurt the business going into this month. October should still be stronger than last month, and since October of last year wasn't particularly great, 2009 should at least maintain its lead over 2008 going into the holiday season, even if it isn't as strong every single week. More...

Cast Updates - July 5, 2008

July 5th, 2008

This week's round of new casting information contains updates for Appaloosa, Bad Lieutenant, Night at the Museum 2, and more! More...

New Movie Announcements, Stars and Directors - January 29, 2008

January 29th, 2008

This week another number of upcoming movies, new stars and directors have been added to our archive! More...

Cast Updates - January 17, 2008

January 17th, 2008

This week's round of new casting information contains updates for Public Enemies, The Road, Whip It, and more! More...


  1. Summary
  2. News
  3. Box Office
  4. International
  5. Video Sales
  6. Full Financials
  7. Cast & Crew
  8. Trailer

Synopsis

Bliss Cavendar lives in small-town Texas and yearns to break free of her mother’s world of beauty pageants and conformity. She sees her chance when she meets the Hurl Scouts, a roller-derby team; she tries out for the team and wins a slot, lying to her parents about her new hobby. Bliss finds friendship and freedom with her teammates, but a conflict between a championship game and the Bluebonnet beauty pageant threatens to spill her secret.

Metrics

Opening Weekend:$4,650,812 (35.6% of total gross)
Legs:2.81 (domestic box office/biggest weekend)
Domestic Share:69.2% (domestic box office/worldwide)
Production Budget:$15,000,000 (worldwide box office is 1.3 times production budget)
Theater counts:1,721 opening theaters/1,738 max. theaters, 3.5 weeks average run per theater
Infl. Adj. Dom. BO $18,796,278

Latest Ranking on Cumulative Box Office Lists


Watch Now On

iTunes:iTunes

Movie Details

Domestic Releases: October 2nd, 2009 (Wide) by Fox Searchlight
Video Release: January 26th, 2010 by Fox Home Entertainment
MPAA Rating: PG-13 for sexual content including crude dialogue, language and drug material.
Running Time: 111 minutes
Comparisons: vs. The House Next Door: Meet the Blacks 2
Create your own comparison chart…
Keywords: Coming of Age, Miscellaneous Sports, Roller Skating, Directing Yourself, Novel or Other Work Adapted by Author, Relatives Playing Relatives, Actors Making Their Directorial Debut, Sports Comedy, Texas
Source:Based on Fiction Book/Short Story
Genre:Comedy
Production Method:Live Action
Creative Type:Contemporary Fiction
Production/Financing Companies: Fox Searchlight Pictures, Mandate Pictures, Vincent Pictures, Flower Films, Rye Road
Production Countries: United States
Languages: English

Leading Cast

Elliot Page    Bliss Cavendar

For a description of the different acting role types we use to categorize acting perfomances, see our Glossary.

Production and Technical Credits

Drew Barrymore    Director
Shauna Cross    Screenwriter
Shauna Cross    Story based on the novel by
Barry Mendel    Producer
Drew Barrymore    Producer
Peter Vincent Douglas    Executive Producer
Nancy Juvonen    Executive Producer
Kirsten Smith    Executive Producer
Nathan Kahane    Executive Producer
Joe Drake    Executive Producer

DVD Sales: New Releases Are It

February 24th, 2010

Four new releases reached the top 30 on this week's sales chart; however, they finished in the four top spots. Leading the way was Michael Jackson's This Is It with 1.51 million units sold and $24.22 million in consumer spending at retail. More...

DVD and Blu-ray Releases for February 9th, 2010

February 9th, 2010

Not a particularly great week for DVD or Blu-ray releases. The biggest movie to hit the home market is Couples Retreat, but it was a terrible movie and should be avoided at all costs. The best film coming out this week is A Serious Man and while the DVD is worth picking up, the Blu-ray is the better deal. However, the Pick of the Week goes to The Guild: Season Three, which is one of the funniest things on the Web. More...

Featured DVD Review: Whip It

February 4th, 2010

Drew Barrymore comes from a family of Hollywood royalty. In fact, her Grandfather, John Barrymore, along with his brother Lionel Barrymore, were famous actors before Hollywood was even the center of American filmmaking. Drew had her first movie role in Altered States in 1980 and after E.T. in 1982 she was arguably the most well-known child actor in the world. After nearly 30 years of acting, she moved behind the camera for her directorial debut with Whip It. Transitioning from acting to directing is not always an easy move, so how well did she do in her new career? More...

DVD and Blu-ray Releases for January 26th, 2010

January 26th, 2010

It's a soft week at the top, as the biggest release of the week is Michael Jackson's This Is It. There are a few other wide releases hitting the home market as well, but all the rest were box office disappointments of varying degrees. This Is It is a good movie and the DVD / Blu-ray are worth picking up, but they are not Pick of the Week material. For that we have to look to a smaller Canadian film, Pontypool, which earned excellent reviews while the DVD gets a rarely-awarded Puck of the Week. More...

Weekend Box Office Far From Normal

October 12th, 2009

There was only one new release coming out this weekend, but it topped expectations, and there was a surprise film in the top five, and both these events helped the market as a whole earn $110 million over the weekend. This was 2.9% higher than last weekend and 7.7% higher than the same weekend last year. Year to date, 2009 has now brought in $8.10 billion so far, which is 7.5% higher than the same pace last year. More...

Weekend Estimates: Couples Retreat, Paranormal Activity Star

October 11th, 2009

The Columbus Day holiday weekend produced two big winners, according to studio estimates released on Sunday. At the top of the chart, Couples Retreat exceeded expectations with $35.3 million. A per theater average of nearly $12,000 for the poorly-reviewed comedy is a testament to Universal's marketing campaign and the box office power of its ensemble cast. A great marketing campaign from Paramount can also be attributed to the success of the weekend's other big success: Paranormal Activity, which jumped into the top 5 with an estimated $7.066 million in just 159 theaters. That's the smallest number of theaters for a movie to hit the top five ever, beating the performance of Platoon, which hit 4th place the weekend of January 16, 1987 playing in 174 theaters. More...

Zombies Land on Top

October 5th, 2009

October started on a mixed note. While it was better than expected at the top, overall the box office was a little weak pulling in a total of $107 million. Granted, this was 10.7% higher than last week, this was 5.9% lower than the same weekend last year. Year-to-date 2009 has now earned $7.96 million, which is still 7.5% higher than last year's pace. More...

Scary Amounts of Competition

October 1st, 2009

There should be six new films in the top ten this weekend, or rather three new films, two re-releases, and one film expanding into the top ten. However, while there is a lot of activity, only one of these films is opening in more than 3,000 theaters while the others are opening in less than 2,000. Because of this, there's not much doubt about which film will top the chart, but there is a question of by how much. There is also a question of when the overall box office will be able to keep up with last year. More...

2009 Preview: October

October 1st, 2009

September ended with a thud, but at least there's good news. September has finally ended. Last month more movies missed expectations that topped them, which has put a cooling effect on the overall box office and that could hurt the business going into this month. October should still be stronger than last month, and since October of last year wasn't particularly great, 2009 should at least maintain its lead over 2008 going into the holiday season, even if it isn't as strong every single week. More...

Cast Updates - July 5, 2008

July 5th, 2008

This week's round of new casting information contains updates for Appaloosa, Bad Lieutenant, Night at the Museum 2, and more! More...

New Movie Announcements, Stars and Directors - January 29, 2008

January 29th, 2008

This week another number of upcoming movies, new stars and directors have been added to our archive! More...

Cast Updates - January 17, 2008

January 17th, 2008

This week's round of new casting information contains updates for Public Enemies, The Road, Whip It, and more! More...

Compare this performance with other movies…

Domestic Cumulative Box Office Records

Weekend Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 2, 2009 6 $4,650,812   1,721 $2,702   $4,650,812 1
Oct 9, 2009 8 $2,827,512 -39% 1,738 $1,627   $8,793,570 2
Oct 16, 2009 11 $1,507,379 -47% 1,482 $1,017   $11,360,796 3
Oct 23, 2009 18 $466,014 -69% 435 $1,071   $12,293,893 4
Oct 30, 2009 24 $196,089 -58% 260 $754   $12,610,792 5
Nov 6, 2009 34 $101,682 -48% 138 $737   $12,805,883 6
Nov 13, 2009 38 $68,646 -32% 116 $592   $12,924,766 7
Nov 20, 2009 43 $41,821 -39% 83 $504   $12,994,912 8
Nov 27, 2009 70 $9,581 -77% 30 $319   $13,021,433 9
Dec 4, 2009 65 $9,399 -2% 30 $313   $13,034,417 10

Daily Box Office Performance

DateRankGross%YD%LWTheatersPer TheaterTotal GrossDays
Sep 25, 2009 5 $1,598,957     1,721 $929   $1,598,957 1
Oct 2, 2009 6 $1,598,957     1,721 $929   $1,598,957 1
Oct 3, 2009 7 $1,975,725 +24%   1,721 $1,148   $3,574,682 2
Oct 4, 2009 7 $1,076,130 -46%   1,721 $625   $4,650,812 3
Oct 5, 2009 7 $313,407 -71%   1,721 $182   $4,964,219 4
Oct 6, 2009 7 $366,134 +17%   1,721 $213   $5,330,353 5
Oct 7, 2009 7 $315,535 -14%   1,721 $183   $5,645,888 6
Oct 8, 2009 7 $320,170 +1%   1,721 $186   $5,966,058 7
Oct 9, 2009 8 $893,398 +179% -44% 1,738 $514   $6,859,456 8
Oct 10, 2009 8 $1,177,050 +32% -40% 1,738 $677   $8,036,506 9
Oct 11, 2009 8 $757,064 -36% -30% 1,738 $436   $8,793,570 10
Oct 12, 2009 9 $391,509 -48% +25% 1,738 $225   $9,185,079 11
Oct 13, 2009 9 $231,963 -41% -37% 1,738 $133   $9,417,042 12
Oct 14, 2009 9 $219,550 -5% -30% 1,721 $128   $9,636,592 13
Oct 15, 2009 9 $216,825 -1% -32% 1,721 $126   $9,853,417 14
Oct 16, 2009 11 $478,497 +121% -46% 1,482 $323   $10,331,914 15
Oct 17, 2009 11 $667,346 +39% -43% 1,721 $388   $10,999,260 16
Oct 18, 2009 12 $361,536 -46% -52% 1,721 $210   $11,360,796 17
Oct 19, 2009 12 $110,401 -69% -72% 1,482 $74   $11,471,197 18
Oct 20, 2009 12 $123,122 +12% -47% 1,482 $83   $11,594,319 19
Oct 21, 2009 12 $115,604 -6% -47% 1,482 $78   $11,709,923 20
Oct 22, 2009 12 $117,956 +2% -46% 1,482 $80   $11,827,879 21
Oct 23, 2009 - $151,076 +28% -68% 435 $347   $11,978,955 22
Oct 24, 2009 - $202,779 +34% -70% 435 $466   $12,181,734 23
Oct 25, 2009 - $112,159 -45% -69% 435 $258   $12,293,893 24
Oct 26, 2009 - $36,035 -68% -67% 435 $83   $12,329,928 25
Oct 27, 2009 - $37,305 +4% -70% 435 $86   $12,367,233 26
Oct 28, 2009 - $23,489 -37% -80% 435 $54   $12,390,722 27
Oct 29, 2009 - $23,981 +2% -80% 435 $55   $12,414,703 28
Oct 30, 2009 - $64,801 +170% -57% 260 $249   $12,479,504 29
Oct 31, 2009 - $65,473 +1% -68% 260 $252   $12,544,977 30
Nov 1, 2009 - $65,815 +1% -41% 260 $253   $12,610,792 31
Nov 2, 2009 - $21,117 -68% -41% 260 $81   $12,631,909 32
Nov 3, 2009 - $25,836 +22% -31% 260 $99   $12,657,745 33
Nov 4, 2009 - $21,440 -17% -9% 260 $82   $12,679,185 34
Nov 5, 2009 - $25,016 +17% +4% 260 $96   $12,704,201 35
Nov 6, 2009 - $30,409 +22% -53% 138 $220   $12,734,610 36
Nov 7, 2009 - $46,672 +53% -29% 138 $338   $12,781,282 37
Nov 8, 2009 - $24,601 -47% -63% 138 $178   $12,805,883 38
Nov 9, 2009 - $8,134 -67% -61% 138 $59   $12,814,017 39
Nov 10, 2009 - $12,996 +60% -50% 138 $94   $12,827,013 40
Nov 11, 2009 - $19,848 +53% -7% 138 $144   $12,846,861 41
Nov 12, 2009 - $9,259 -53% -63% 138 $67   $12,856,120 42
Nov 13, 2009 - $19,988 +116% -34% 116 $172   $12,876,108 43
Nov 14, 2009 - $30,790 +54% -34% 116 $265   $12,906,898 44
Nov 15, 2009 - $17,868 -42% -27% 116 $154   $12,924,766 45
Nov 16, 2009 - $5,979 -67% -26% 116 $52   $12,930,745 46
Nov 17, 2009 - $8,805 +47% -32% 116 $76   $12,939,550 47
Nov 18, 2009 - $7,224 -18% -64% 116 $62   $12,946,774 48
Nov 19, 2009 - $6,317 -13% -32% 116 $54   $12,953,091 49
Nov 20, 2009 - $12,765 +102% -36% 83 $154   $12,965,856 50
Nov 21, 2009 - $18,772 +47% -39% 83 $226   $12,984,628 51
Nov 22, 2009 - $10,284 -45% -42% 83 $124   $12,994,912 52
Nov 23, 2009 - $4,216 -59% -29% 83 $51   $12,999,128 53
Nov 24, 2009 - $5,788 +37% -34% 83 $70   $13,004,916 54
Nov 25, 2009 - $3,101 -46% -57% 44 $70   $13,008,017 55
Nov 26, 2009 - $3,835 +24% -39% 44 $87   $13,011,852 56
Nov 27, 2009 - $3,555 -7% -72% 30 $119   $13,015,407 57
Nov 28, 2009 - $3,978 +12% -79% 30 $133   $13,019,385 58
Nov 29, 2009 - $2,048 -49% -80% 30 $68   $13,021,433 59
Nov 30, 2009 - $642 -69% -85% 30 $21   $13,022,075 60
Dec 1, 2009 - $1,186 +85% -80% 30 $40   $13,023,261 61
Dec 2, 2009 - $906 -24% -71% 30 $30   $13,024,167 62
Dec 3, 2009 - $851 -6% -78% 30 $28   $13,025,018 63

Weekly Box Office Performance

DateRankGross% ChangeTheatersPer TheaterTotal GrossWeek
Oct 2, 2009 7 $5,966,058   1,721 $3,467   $5,966,058 1
Oct 9, 2009 8 $3,887,359 -35% 1,738 $2,237   $9,853,417 2
Oct 16, 2009 12 $1,974,462 -49% 1,482 $1,332   $11,827,879 3
Oct 23, 2009 19 $586,824 -70% 435 $1,349   $12,414,703 4
Oct 30, 2009 22 $289,498 -51% 260 $1,113   $12,704,201 5
Nov 6, 2009 33 $151,919 -48% 138 $1,101   $12,856,120 6
Nov 13, 2009 38 $96,971 -36% 116 $836   $12,953,091 7
Nov 20, 2009 50 $58,761 -39% 83 $708   $13,011,852 8
Nov 27, 2009 72 $13,166 -78% 30 $439   $13,025,018 9
Dec 4, 2009 59 $18,345 +39% 30 $612   $13,043,363 10

International Cumulative Box Office Records


Worldwide Cumulative Box Office Records


Weekly US DVD Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 20104146,736 146,736$2,639,781$2,639,7811
Feb 7, 20102039,421-73% 186,157$720,616$3,360,3972

Weekly US Blu-ray Sales

DateRankUnits
this
Week
% ChangeTotal
Units
Spending
this
Week
Total
Spending
Weeks
in
Release
Jan 31, 20101115,911 15,911$381,707$381,7071

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.

Full financial estimates for this film, including domestic and international box office, video sales, video rentals, TV and ancillary revenue are available through our research services. For more information, please contact us at research@the-numbers.com.