This weekend will be a pleasant change from the last one at the box office as we see two new wide releases make their way into North American theaters. Both are starting out with targeted releases, rather than opening as wide as possible. The one with the largest release is the romantic musical West Side Story, which is directed by Steven Spielberg and stars a distinguished ensemble cast including Ansel Elgort and Ariana DeBose. West Side Story will open in 2,820 locations. Also new this week is National Champions. The film from STX Entertainment follows a star collegiate quarterback who ignites a players’ strike hours before the biggest game of the year in order to fight for fair compensation, equality, and respect for the athletes who put their bodies and health on the line for their schools. Arriving in 1,197 locations, National Champions stars Stephan James and J.K. Simmons, along with an array of cameos from the NFL and sports world.
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A star collegiate quarterback ignites a players’ strike hours before the biggest game of the year in order to fight for fair compensation, equality, and respect for the athletes who put their bodies and health on the line for their schools.
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As expected, January was dominated by holdovers with Star Wars: The Force Awakens and The Revenant leading the way. That's not to say there were no new releases that did well, as Ride Along 2 and Kung Fu Panda 3 were hits with moviegoers. Looking forward, there is only one film that looks like a sure hit, Deadpool. There's a slim chance it could be a surprise $200 million hit. There's a much better chance it will be the only $100 million hit. Conversely, last February started with a $100 million hit coming out, The SpongeBob Movie: Sponge Out of Water, while there were two other $100 million movies to come out that month, Fifty Shades of Grey and Kingsman: The Secret Service. Looks like 2016 is going to lose in the year-over-year comparison.
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All Acting Credits
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