Thursday Night Previews: Kong is a Little Short in its Debut with $3.7 million
March 10, 2017
Kong: Skull Island is the only wide release of the week, so it is the only release that had previews last night. The results were… okay. The film earned $3.7 million, which is the third-best preview result for 2017 so far. However, it is a far cry from the $9.5 million Logan earned just last week. Granted, Logan was the latest installment of two franchises, so the Fanboy Effect was in full force, but Logan also earned better
reviews and that helped its legs. Kong’s number is slightly better than than $3.6 million Pacific Rim earned during its previews, but it is low enough that I think we should adjust our prediction for the weekend down to about $42 million. We will have a better idea where it will end up tomorrow once we have Friday’s estimates.
- Kong: Skull Island Comparisons
Filed under: Midnight Previews, Logan, Kong: Skull Island, X-Men, Wolverine