See also: Weekly Blu-ray Sales Chart - Weekly DVD and Blu-ray Sales Combined Chart - DEG Watched at Home Top 20 - Netflix Daily Top 10

United States DVD Sales Chart for Week Ending October 21, 2007

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  TitleUnits
this
Week		%
Change		Total
Units		Spending
this
Week		Total
Spending		Weeks
1 new Transformers 6,951,025   6,951,025  $140,136,140  $140,136,140 1
2 new Planet Terror 536,774   536,774  $12,318,963  $12,318,963 1
3 new Reaping, The 328,243   328,243  $6,561,578  $6,561,578 1
4 (1) Evan Almighty 320,520 -63% 1,183,993  $5,445,635  $20,116,041 2
5 (2) Surf’s Up 307,647 -61% 1,103,564  $4,919,276  $17,645,989 2
6 (3) The Jungle Book 274,823 -59% 2,493,713  $4,314,721  $37,575,882 3
7 (4) Fantastic Four - Rise of the Silver Surfer 256,802 -53% 2,584,297  $4,291,418  $42,934,441 3
8 (6) Knocked Up 202,095 -35% 4,252,979  $4,216,732  $81,483,092 4
9 new Invisible, The 149,318   149,318  $2,984,867  $2,984,867 1
10 (5) 28 Weeks Later 131,941 -66% 524,189  $2,524,876  $9,581,418 2
11 (7) 1408 120,999 -49% 1,026,193  $3,071,765  $25,891,400 3
12 (8) Reign Over Me 105,553 -49% 313,054  $2,110,004  $6,257,949 2
13 new Return to House on Haunted Hill 102,978   102,978  $2,078,096  $2,078,096 1
14 (13) 300 67,579 +1% 10,311,890  $1,563,197  $218,133,288 12
15 (-) Grindhouse Presents, Death Proof - Extended and… 66,936 +64% 760,685  $1,538,859  $17,233,418 5
16 (19) Family Guy, Volume 5 64,361 +14% 722,340  $1,930,186  $20,084,914 5
17 (14) Wild Hogs 63,718 -2% 4,838,038  $1,273,723  $78,219,465 10
18 (11) Fantastic Four 2 Pack 63,074 -15% 199,826  $1,585,050  $4,865,730 3
19 (16) Wrong Turn / Wrong Turn 2 - Dead End 59,856 -3% 121,526  $1,555,657  $3,158,460 2
20 (20) Heroes - Season One 56,638 +1% 1,253,055  $2,264,954  $48,580,839 8
21 (9) Wrong Turn 2 - Dead End 53,420 -59% 185,194  $1,067,866  $3,702,028 2
22 (15) We Are Marshall 51,489 -19% 1,048,785  $1,029,265  $17,490,435 5
23 new Mighty Heart, A 50,845   50,845  $965,547  $965,547 1
24 (17) Hannah Montana - Life's What You Make It 50,202 -17% 110,379  $752,528  $1,654,581 2
25 (-) Hills Have Eyes 2, The 49,657 +56% 1,112,402  $703,923  $21,898,843 14
26 (-) Apocalypto 48,271 +683% 2,285,622  $964,937  $41,139,650 22
27 (-) Lookout, The 46,984 +987% 162,892  $939,210  $3,256,211 10
28 (18) Barbie as The Island Princess 45,697 -20% 724,490  $639,301  $10,135,615 5
29 (24) Next 43,766 -17% 590,398  $874,882  $11,082,766 4
30 (-) Black Christmas (Unrated) 43,183 +59% 900,047  $560,947  $18,304,846 46

Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.

For example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

We refine our estimates from week to week as more data becomes available. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.

Because sales figures are estimated based on sampling, they will be more accurate for higher-selling titles.